“Stop your elearning!” Wait, what?
There was plenty of myth busting going on at the Learning Technologies event, some well-founded and others perhaps a bit too harsh.
“Forget 70:20:10, there’s no empirical evidence for it” was on the harsh side, given that the idea of 70:20:10 was never published as a proven theory for how we learn, more a sensible approach for supporting learning in the workplace.
“Stop putting compliance training online, it doesn’t work” may be one we need to pay attention to. We saw the bankers of 2008 (who it has been pointed out will have all completed their compliance training) following a set of behaviours that were certainly not in line with that training.
And the 2012 HBR article stating that “diversity training doesn’t work” made some very good points about emphasising difference rather than developing good communication skills and understanding.
But should we stop providing elearning altogether? Here we’ll explore the different evidence and theories on why elearning doesn’t achieve what we want it to, and consider some recommendations for L&D teams as a result.
Just Google it – obviously!
A few firms have carried out research to understand where and how people learn when they need to. A key point here was to ask people what they do when they face a challenge they don’t know how to work through – as that’s a more relevant question than “how do you learn?” Ask the latter question and people think back to education, not everyday life skills.
Good Practice shared their finding that the most frequent things managers do when they face a new challenge are to have a conversation with their colleagues and do an internet search. Looking at in-house online learning or resources was 5th on the list. Considering an internal or external face-to-face course came 10th and 11th on the list.
Why is that? Why don’t people use the resources L&D have provided for them? The suggestion, from both further data and anecdote, was that we all want to use things that are quick, easy and relevant. In fact ease of use was the greatest determining factor in deciding what or who to go to for help (not how useful the insight might be!). Isn’t it easier to ask someone, or Google it, than it is to log in to the company LMS, search for a course and find the specific aspect relevant to the particular challenge faced?
Good Practice recommended a test for your elearning, intranet or LMS: Ask someone to think of a challenge they might face at work, then time them finding something that will help them with that on your system. Now time them finding a pair of shoes they would like and getting to the point of purchase.
That’s the difference perhaps summed up most beautifully: Our experiences as consumers teach us to expect everything to be easy to find, relevant to our needs and quick to buy. Our experiences with company learning systems and intranets is that they’re hard to navigate through, it’s difficult to find what we want and it’s slow.
There’s a further update from this remarkable event and it can be found here!